25.10.05

Fidelity Capital Mortgage


Fidelity Capital Mortgage is a subsidiary of southeastern US homebuilder and developer, Keystone Homes. The goal was to create a professional two-color logo that also visually incorporates the "keystone" design element in the wordmark. Italicizing the "F" and "Fidelity Capital" completes the right-hand portion of the keystone graphic at the extreme left.