The Greater Richmond ARC

The Greater Richmond ARC is a 50 year-old organization that annually serves approximately 1,300 individuals with mental retardation and other developmental disabilities. The old logo, which had served the organization well, had become somewhat dated in recent years. The new logo, coinciding with the launch of the organization's first public awarenes campaign, also reflected a marketing name change from "Richmond Area ARC" to "The Greater Richmond ARC."

Website www.RichmondARC.org

“Your new logo is great – it is smart and professional. The new ad campaign is also clever and fun. I hope it generates lots of buzz!” -- S. Stoddart, Executive, Circuit City Stores, Inc